Instructions for Various Video Use Cases
Creating impactful videos doesn’t have to be complicated. This guide will walk you through six essential video use cases and provide simple, repeatable steps to bring your content to life efficiently. Whether you’re looking to drive engagement, boost brand awareness, or streamline internal communications, this resource will help you quickly create effective, high-quality videos with ease.
Silent Loop: Website Heroes, Tradeshows, Internal TV+
Click on the Make me a video button
Enter prompt for automation and select approx. length of 30s
Swap or adjust clips as needed
Click Generate + upload to appropriate platforms
Sizzle Video with VO: Website, Presentations, Pre-roll, Social, Ads+
Click on the Make me a video button
Enter prompt for automation and select approx. length of 30-60s
Add music and/or VO
Lower music volume if VO is added
Swap or adjust clips to your liking
Add graphics or text as needed
Click Generate + upload to appropriate platforms
Organic - Sizzle: Instagram, TikTok, YouTube, Facebook, X+
Click on the Make me a video button
Enter prompt for automation and select approx. length of 15s or 30s
Swap or adjust clips to your liking
For Reels platforms adjust aspect ratio to 16:9
Add music and/or VO
Lower music volume if VO is added
Add graphics, text or transitions if needed
Click Generate + upload to appropriate platforms
ALT Option: Try the Paid workflow
Organic - Sound Bite: Instagram, TikTok, YouTube, Facebook, X+
Upload a longer interview clip or man on street talking (start option 1)
Highlights will automatically pull best clips
Enter key word or phrase into Search AI bar and click search (start option 2)
Click “Sound Bites” tab
Click create on favorite option to bring it into Editor
Add lower third
Add music
Click Generate + upload to the intended social media platform
Paid: Meta, Amazon, YouTube, Google, TikTok, Streaming Pre-Roll+
Enter key word or phrase into Search AI bar and click search
Click “View Similar” to see more options of similar clips
Click create on optimal clip to bring it into Editor
Choose your intended aspect ratio (eg. Square, Vertical, Horizontal)
Add graphics and text that support promotion
Include a Call To Action if appropriate
Click Generate + upload to appropriate platform
ALT Option: Try the Organic - Sizzle workflow
GIFs: Email, Text, Sales, and Presentations
Enter key word or phrase into Search AI bar and click search
Click “View Similar” to see more options of similar clips
Click “Photos” tab to explore static results
To keep the file size small, the length of asset should be under 5s
Add graphics, static text and/or logo
Click Generate + upload to appropriate platforms