AdPipe Terminology

• AI Intelligent Storage: AdPipe will instantly scan your videos, auto-tagging each frame with intelligent tagging, meaning you can enter a topic, and AdPipe will recommend the best imagery.

• AdPipe Copywriter: Powered by ChatGPT, this feature can recommend captions and posts for any channel.

• AdPipe Editor: A creator tool that lets you quickly edit and customize your content in minutes. You can crop and trim media, stitch together clips, add text, graphics, audio, and copy.

• Animated Overlays: Animated and editable graphics layered on top of assets. These can be reused across multiple videos for big campaigns and taglines.

• Asset: Finished content ready to share with your desired audience.

• Asset Library: Store and organize assets created in the AdPipe platform.

• Clip: A moment in time taken from a longer video and shortened to create another asset; this is done through the AdPipe generator.

• Clips Library: Store and organize evergreen clips derived from your videos.

• Custom Assets: Bite-sized, ready-made video assets that are less than 30 seconds, can include captions and music, and can be sized for custom channels. These should be used for social reels, email graphics, and paid ads.

• Graphic: A visual element used in the AdPipe generator that can be placed on any aspect ratio and moved throughout the asset.

• Graphics Library: Store and organize your graphics.

• Image Library: Store and organize your static images.

• Video Automation: “Make me a Video” using prompts and folder selection to create a multi-scene video asset.

• Video Library: Store and organize your videos.